Describe what you sell and, if you like, how your shop started. Get a shop title, an announcement, an About section and a message to buyers, ready to paste.
Check every detail before you paste. Change anything that is not true for your shop, such as processing times or materials.
ListifyAI writes complete Etsy listings (title, 13 tags and description) from one product photo. 20 free credits at signup, no card.
Try ListifyAI free — 20 credits →Your listings sell individual items. Your shop pages sell you: who makes the products, what the shop is about and what buyers can expect. Four short texts do most of that work.
| Section | Where buyers see it | What to put in it |
|---|---|---|
| Shop title | Under your shop name on your shop homepage | One plain line: what you sell and who it is for |
| Announcement | Near the top of your shop homepage | Current news: new collection, processing times, holiday deadlines, a sale |
| About section | The About part of your shop | Your story: who makes the items, where, how and why |
| Message to buyers | With the receipt after an order | Thank you, what happens next, how to reach you |
Treat it as a description, not a slogan. "Handmade Stoneware Mugs and Bowls in Earthy Glazes" tells a shopper, and a search engine, far more than "Made With Love". The generator keeps it to one line of 55 characters or fewer. Use the words a buyer would actually type.
This is the part of your shop you should update most often. Put the most important line first, because that is what people read. Good uses: a new collection, current processing times, the last order date for a holiday, a temporary closure. Remove news once it is out of date. An announcement about last year's Christmas looks like an abandoned shop.
Buyers on Etsy often choose a shop because of the person behind it. Write in the first person and be specific: the town you work in, the materials you use, how one piece is made, how the shop started. Specific details build more trust than general words like "passion" and "quality". Add photos of you, your workspace or your process if you can.
This is the first thing a buyer reads after paying. Thank them, say when the order will ship, mention personalisation steps if any, and tell them how to contact you. Keep it practical. It is a good place to prevent the "where is my order?" message before it is sent.
Most of these fields are in Shop Manager, in your shop's settings. The labels and character limits Etsy shows there are the ones to follow.
Current, useful news: a new collection, your processing times, holiday order deadlines, a sale or a temporary closure. Put the key line first and update it when things change.
It is the short line shown under your shop name on your shop homepage. Use it to say plainly what you sell and who it is for, using words buyers search for.
Your story: who makes the items, where, with what materials and how the shop started. Specific details and a few photos build trust better than general claims.
It is a message included with the receipt buyers get after they order. Use it to thank them, explain when the order ships and tell them how to contact you.
Yes. It works without an account. There is an hourly limit per visitor to keep the tool free for everyone.